"Want it!" Campaign
Saks Fifth Avenue just launched a new campaign called “Want it!”. The campaign was put together by Marian Bantjes and Michael Bierut. I’m familiar with Michael Bierut from Pentagram but I can’t say that I’m familiar with Marian’s work.
I think the campaign is gorgeous and will definitely be successful. I’ll be shopping in Chicago in a few days so I’ll definitely check this out. To see more images of the campaign visit Marian Bantjes’s site.